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California State University, East Bay
Communications B.A. - Media Production Option

The Communication Department features the integration of theories and criticism with the essential skills for media production, professional engagement, and meaningful research. Graduates will be able to make a positive, professional, and important contribution in Media Environments, Digital Journalism, Organizational Contexts, Advertising, Public Relations, and Communication and Media Studies. Students will study, research and analyze the perspectives that will lead to their becoming inclusive, ethical, and effective leaders and participants in global and local communities. They will acquire skills in critical analysis, speaking, writing, and visual presentations across all media. They will learn about the changing world of today?s media as well as the long history of the relationship between communication, self, and society and they will be prepared for a broad array of careers. All graduates must complete 13 core cores in communication and elect one of two options: Media Productions emphasizing digital journalism that converges print, audio, visual, and video; Public, Professional, and Organizational Communication that converges the study of Advertising, Public Relations and Organizational Communication.

  Click here to read more about this major on the campus web site.
  CSU GE-Breadth/IGETC recommended for this major? Yes
Click here to learn more about CSU GE-Breadth.
Click here to learn more about IGETC for CSU.

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